Project / 案例實績

慕樂序曲 The Overture Conservatory

本案我們為品牌定調全套視覺識別設計,涵蓋商標、標準字系統、以及相關視覺應用系統,為業主品牌建立明確且具延展性的視覺性格。
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品牌主畢業於Boston Conservatory at Berklee,主修薩克斯風並取得碩士學位,其國際化的音樂養成背景,成為我們制定設計策略時的重要指標。
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我們以「簡潔且直覺」的溝通方式,將薩克斯風的優雅輪廓精妙地融合於音符線條中。這不僅令人一眼識別品牌特色,更象徵著音樂與演奏的高度和諧。
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在中英文字體上,我們為「慕樂序曲The Overture Conservatory」量身打造專屬中英文標準字體。設計概念以「現代古典」為基調,確保品牌具備經典的優雅與新穎的時代感。
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合作過程中,我們充分感受到品牌主對於音樂的堅持,以及對於美感細節的高度要求。這套視覺設計,正是在這種真誠的合作過程中誕生,並為同樣重視專業與品質的每一位學員而打造。
感謝業主信任。
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This project involved defining a complete visual identity system for the brand, including the logo, typography system, and related visual applications, establishing a clear and extensible visual character.
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The client is a saxophonist who graduated from Boston Conservatory at Berklee with a master’s degree. Their international musical background served as an important reference in shaping our design strategy.
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Adopting a language of clarity and intuition, we integrated the elegant silhouette of the saxophone into the structure of musical notation. This approach allows the brand to be instantly recognizable, while expressing a strong sense of harmony between music and performance.
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For typography, we designed custom Chinese and English type systems for The Overture Conservatory. Guided by the concept of modern classicism, the typographic system balances timeless elegance with a contemporary sensibility, ensuring refinement and long-term relevance.
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Throughout the collaboration, we experienced the client’s strong commitment to music and high standards for aesthetic detail. This visual identity was developed through a sincere and thoughtful partnership, and was created for students who share the same respect for professionalism and quality.
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Thank you to our client for their trust.


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